Transforming UK Public Transport
with Collaborative, Data-Driven Solutions
Empower your public transport network
Collaborate, plan, and innovate for a future-proof, sustainable, and accessible transportation system

Public transport in the UK is evolving. Enhanced Partnerships and franchising mean Public Transport Authorities (PTAs) are taking a more proactive approach to network planning.
Optibus offers efficient solutions
for Combined Authorities and LTAs going for Enhanced Partnerships with operators
FOR Local Transport Authorities in Enhanced Partnerships
Empowering you with data for Enhanced Partnerships dialogue
Validating operator data for transparent negotiations
Identifying and implementing service quality improvements
High quality passenger information (printed bus stop timetables, maps and websites)
FOR Combined Authorities
Preparing for franchising
Strategic planning and simulation tools for franchising schemes
Data-driven insights for informed decision-making
Facilitating collaboration with potential franchisees
Ensuring sustainability and accessibility goals are met within the franchise framework
Explore Franchise Solutions with Optibus Planning
A strategic approach is necessary to enhance franchise performance and sustainability. It helps to uncover how to build a robust franchising business case, integrate cutting-edge technology, and meet key operational goals.
KPIs
Develop franchising business cases using accurate delivery cost KPIs
Demography
Identify the network impact against demographic data on the map
EVs
Model the introduction of electric vehicles to help meet net-zero carbon objectives
Accessibility
Identify the accessibility of the network to key destinations with isochrone analysis
Enhance Your Partnerships with Analytics & Reporting
A strategic approach helps to understand how to effectively plan routes, ensure timetable accuracy, deliver compelling passenger information, and develop sophisticated analytics and reporting tools - elevating the operational efficiency.

Validation
Validate incoming timetable data from operators for passenger information
Passenger Information
Develop high-quality passenger information for use at the roadside or online
Analytics
Generate dashboard and reports based on industry-leading BI solutions
Visualisation
Plan and visualise all your routes in the network
(With Optibus) we will be able to accurately model the delivery of the entire network in a single tool
Lee Robinson,
Executive Director for Regional Transport and Integration

Plan and visualise all your routes in the network
Local Transport Authorities in Enhanced Partnerships
Combined authorities
Validate incoming timetable data from operators for passenger information
Local Transport Authorities in Enhanced Partnerships
Combined authorities
Develop high-quality passenger information for use at the roadside or online
Local Transport Authorities in Enhanced Partnerships
Combined authorities
Develop the business case for franchising using accurate delivery cost KPIs
Combined authorities
Identify the impact of the network against demographic data on the map
Combined authorities
Identify the accessibility of the network to key destinations with isochrone analysis
Combined authorities
Feature
Local Transport Authorities in Enhanced Partnerships
Combined Authorities
Plan and visualise all your routes in the network
Validate incoming timetable data from operators for passenger information
Develop high-quality passenger information for use at the roadside or online
Develop the business case for franchising using accurate delivery cost KPIs
Identify the impact of the network against demographic data on the map
Identify the accessibility of the network to key destinations with isochrone analysis