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Strategic Transportation Planning Software

Plan, analyze, and optimize your entire transportation network with advanced analytics, AI, and real-time data—all in one convenient place.

Design reliable, real-world service plans that keep passengers front and center

Public transportation drives urban growth, connecting people to essential services like education, jobs, and healthcare. But creating a network that is efficient, equitable, and user-friendly isn't easy. Planners must juggle passenger needs, operational constraints, and tight budgets. Optibus Strategic Planning gives you the tools to meet these challenges head-on, turning strategies into reliable, real-world services.

Build inclusive,  accessible networks 

Accessibility isn’t just about compliance—it’s about making sure everyone can reach the services they need. Think of the elderly, people with disabilities, or those in remote areas who struggle to access public transportation. Strategic Planning makes it easy to prioritize accessibility so everyone can get where they need to go. 

Advance social equity

Prioritize underserved areas by ensuring routes connect communities to essential services, promoting fairness and inclusion.

Measure accessibility

Visualize travel timeframes from specific points to major job centers, universities, or hospitals.

Safety and security

Plan routes that consider safety hotspots, low clearances, bike paths, rail networks, schools, and more.

Put passengers first 

With Strategic Planning, you can design a network that meets passenger needs at every turn. Manage overcrowding, make transfers seamless, and ensure every ride is smooth, reliable, and efficient. Create a network where all modes of transportation work together, giving passengers easy access to multiple transport options for a more flexible journey.

Manage overcrowding

Match service levels to actual demand so passengers aren’t left waiting or crammed into overcrowded buses.

Improve transfers

Synchronize schedules across routes to make connections easier, so passengers arrive on time.

Multi-modal planning

Understand the impact of route changes on ridership, travel times, and coverage so you can make smarter planning decisions. 

Increase revenue, 
cut costs

Strategic Planning helps public transportation agencies optimize resources and make smarter decisions. By bringing all stakeholders together on a unified platform, you can make data-driven decisions that reduce costs, improve efficiency, and drive higher revenue. Whether transitioning to electric vehicles or refining your existing network, Strategic Planning ensures every move is both strategic and cost-effective.

Unified platform

Bring all your stakeholders together on a single platform where data is shared, decisions are made, and success is built.

Lower operational costs

Better resource allocation, leading to significant cost savings and more efficient use of fuel, energy and staff.

Transition to EVs

Buy only the EVs you need, electrify the best routes, and plan for charging stations to simplify operations and reduce emissions. 

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